{"id":11496,"date":"2025-11-25T08:53:51","date_gmt":"2025-11-25T07:53:51","guid":{"rendered":"https:\/\/blogaudioteka.wpcomstaging.com\/?p=11496"},"modified":"2025-12-12T10:59:12","modified_gmt":"2025-12-12T09:59:12","slug":"mamy-to-audioteka-z-nagroda-best-use-of-ai-na-iab-mixx-awards-2025","status":"publish","type":"post","link":"https:\/\/blogaudioteka.wpcomstaging.com\/mamy-to-audioteka-z-nagroda-best-use-of-ai-na-iab-mixx-awards-2025","title":{"rendered":"Mamy to! Audioteka z nagrod\u0105 \u201eBest Use of AI\u201d na IAB MIXX Awards 2025"},"content":{"rendered":"\n<p class=\"has-text-align-justify wp-block-paragraph\"><strong>Z wielk\u0105 dum\u0105 i&nbsp;rado\u015bci\u0105 informujemy, \u017ce wracamy z&nbsp;tegorocznej gali IAB MIXX Awards ze statuetk\u0105 w&nbsp;jednej z&nbsp;najbardziej innowacyjnych kategorii \u2013\u00a0Best Use of Artificial Intelligence!<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\"><strong>Gala wr\u0119czenia nagr\u00f3d, kt\u00f3ra odby\u0142a si\u0119 25 listopada w&nbsp;Warszawie, okaza\u0142a si\u0119 dla nas wyj\u0105tkowym wieczorem. Kapitu\u0142a konkursu doceni\u0142a nasz\u0105 kampani\u0119 AI, uznaj\u0105c j\u0105 za najlepszy przyk\u0142ad wykorzystania sztucznej inteligencji do budowania innowacji i&nbsp;efektywnej komunikacji z&nbsp;odbiorcami.<\/strong><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><span class=\"ez-toc-title\" style=\"cursor:inherit\">Spis tre\u015bci<\/span>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blogaudioteka.wpcomstaging.com\/mamy-to-audioteka-z-nagroda-best-use-of-ai-na-iab-mixx-awards-2025\/#Liderzy_zmian_nie_nasladowcy\" >Liderzy zmian, nie na\u015bladowcy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blogaudioteka.wpcomstaging.com\/mamy-to-audioteka-z-nagroda-best-use-of-ai-na-iab-mixx-awards-2025\/#Sukces_ma_wielu_ojcow_i_matek\" >Sukces ma wielu ojc\u00f3w (i matek!)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blogaudioteka.wpcomstaging.com\/mamy-to-audioteka-z-nagroda-best-use-of-ai-na-iab-mixx-awards-2025\/#Czym_jest_IAB_MIXX_Awards\" >Czym jest IAB MIXX Awards?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Liderzy_zmian_nie_nasladowcy\"><\/span><strong>Liderzy zmian, nie na\u015bladowcy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">Co sprawia, \u017ce ta nagroda smakuje jeszcze lepiej? W&nbsp;kategorii AI przyznano&nbsp;<strong>tylko jedn\u0105 statuetk\u0119 \u2013 w\u0142a\u015bnie nasz\u0105<\/strong>. Rynek wys\u0142a\u0142 nam jasny sygna\u0142: nie tylko nad\u0105\u017camy za technologiczn\u0105 rewolucj\u0105, ale to my j\u0105 nap\u0119dzamy. Udowodnili\u015bmy, \u017ce sztuczna inteligencja w&nbsp;r\u0119kach naszego zespo\u0142u to nie tylko narz\u0119dzie optymalizacji, ale przede wszystkim \u017ar\u00f3d\u0142o inspiracji i&nbsp;realnej warto\u015bci dla marki.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sukces_ma_wielu_ojcow_i_matek\"><\/span><strong>Sukces ma wielu ojc\u00f3w (i matek!)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">Ta statuetka to dow\u00f3d uznania dla ca\u0142ego zespo\u0142u\u00a0<strong>Audioteka Group<\/strong>. Ogromne podzi\u0119kowania kierujemy do wszystkich, z&nbsp;kt\u00f3rymi codziennie pracujemy na te wyniki. To Wasza odwaga do testowania nowych rozwi\u0105za\u0144, otwarto\u015b\u0107 na innowacje i&nbsp;konsekwentna praca doprowadzi\u0142y nas do tego momentu. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Czym_jest_IAB_MIXX_Awards\"><\/span><strong>Czym jest IAB MIXX Awards?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\">To konkurs nagradzaj\u0105cy najbardziej inspiruj\u0105ce, kreatywne i&nbsp;skuteczne kampanie cyfrowe. Projekty oceniane s\u0105 wed\u0142ug surowych kryteri\u00f3w, obejmuj\u0105cych strategi\u0119, realizacj\u0119, innowacyjno\u015b\u0107 oraz \u2013 co najwa\u017cniejsze \u2013 twarde wyniki (ROI i&nbsp;KPI). Tym bardziej cieszy nas fakt, \u017ce nasze podej\u015bcie do AI spe\u0142ni\u0142o te wysokie wymagania.<\/p>\n\n\n\n<p class=\"has-text-align-justify wp-block-paragraph\"><strong>Dzi\u0119kujemy, \u017ce jeste\u015bcie z&nbsp;nami i&nbsp;s\u0142uchacie (dos\u0142ownie!) efekt\u00f3w naszej pracy. Nie zwalniamy tempa \u2013 wracamy do dzia\u0142ania!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"782\" height=\"1024\" data-attachment-id=\"11498\" data-permalink=\"https:\/\/blogaudioteka.wpcomstaging.com\/mamy-to-audioteka-z-nagroda-best-use-of-ai-na-iab-mixx-awards-2025\/image-39\" data-orig-file=\"https:\/\/i0.wp.com\/blogaudioteka.wpcomstaging.com\/wp-content\/uploads\/image-7.png?fit=5392%2C7062&amp;ssl=1\" data-orig-size=\"5392,7062\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" 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